Table of Contents
- Tell us about your product and what inspired you to start it?
- How long did it take you to acquire your first 50 customers, and what was your growth strategy?
- Which technology stack are you using and what challenges and limitations does it pose?
- What are some of the most essential tools that you use for your business?
- What have been some of the biggest insights you've gained since starting your entrepreneurial journey?
- Your recommended books/podcasts/newsletters etc.:
KTool is a web app, a browser extension, and a mobile app to send _almost_ anything to Kindle. So far we support common news sources, blog posts, Wikipedia articles, Twitter threads, Hacker News discussions, and beta support for newsletters.
I'm a long-time Kindle user but I don't read a lot of books. My favorite content is blog posts, newsletters, and interesting discussions on online forums. Amazon provides a browser extension to send web articles to Kindle but they stopped development recently, leaving a lot of users frustrated. I was one of them and I decided to build a better alternative.
It took me about 6 months to acquire 700 users. 56 of them are paying customers.
My primary growth channel was Twitter then recently, word of mouth is taking over. I also see some good traction from AppStore & Chrome Extension Store organic search.
I don't have a lot of time for KTool so I haven't explored other channels yet.
I use NextJS + TailwindCSS on the front-end and FeathersJS, TypeScript, and PostgreSQL on the back-end.
Infrastructure-wise: I use Cloudflare Pages for front-end, Heroku for API servers, Render for PostgreSQL hosting & SendGrid for email handling.
The web extension is a mix of TailwindCSS, Typescript, and Swift.I haven't found any limitations with this stack yet.
Paddle for Subscriptions and Payments.
SendGrid for Transactional Emails.
Crisp Chat for Customer Messaging.
CleanshotX & Xnapper for quickly capture beautiful screenshots.
FeedHive for Twitter & LinkedIn content scheduling.
TailwindUI & SaaSBlocks for fast UI development.
Logology for brand logo.
BlackMagic.so for Twitter analytics & CRM
Figma for designMixpanel & LogSnag for product analytics.
What have been some of the biggest insights you've gained since starting your entrepreneurial journey?
— Be patient. The moment you feel impatient is when you start making bad decisions. Of course, easier said than done though.
— Spend 80% of your time on short-term growth and 20% on long-term growth.
— The entrepreneur community on Twitter is so supportive. Don't be afraid to put yourself out there. Join a community, contribute when you can, and ask for help when you needed.
— Building an audience is not required to grow a SaaS company. But it helps a lot.
— Always have plan B.
I don't listen to podcasts much. Here are some of my favorite books:
— Start Small, Stay Small by @robwalling
— Zero to Sold by @arvidkahl
— The Mom Test by Rob Fitzpatrick
— The Power of Habit by Charles Duhigg
— Originals by Prof. Adam Grant
PS: a great fiction "The Three-Body Problem" by Liu Cixin