Goutham Jay Building FameWall from Scratch and Acquiring 4 Paying Users in 2 Months
Table of Contents
- Tell us about your product and what inspired you to start it?
- How long did it take you to acquire your first 50 customers, and what was your growth strategy?
- Which technology stack are you using and what challenges and limitations does it pose?
- What are some of the most essential tools that you use for your business?
- What have been some of the biggest insights you've gained since starting your entrepreneurial journey?
- Your recommended books/podcasts/newsletters etc.:
- What other products are you working on? (if any)
Goutham Jay is the founder of famewall.io - a tool to collect & embed testimonials on customizable walls of fame entirely with no-code!
I began building a lot of businesses 1.5 years ago but ended up facing failures in a lot of them. I then followed the approach of validating before building. So that got me interested in researching problems in the user onboarding space in the month of February.
I tried out a lot of testimonial tools but found that they were quite slow & had limited customization options along with brand appeal. I wanted to innovate entirely on that front & as a solo founder, I started building Famewall -A tool to collect & embed social media, video testimonials on customizable walls which can be embedded on landing pages in under 1 minute with no-code!
At the moment, I have 4 paying customers. I launched the product in the month of March 2022.
I was building in public on Twitter, Indie Hackers so that garnered some attention for my product. But I got my first paying customer only in the first week of April who was kind enough to give me some feedback as well :)
Since then I started doubling down on social media marketing on reddit, twitter, IH, Product Hunt since my product provides integrations with most of those platforms. I then started getting even more paying customers a month later.
I'm currently using the MERN stack to build my project. I haven't found technical limitations as such since most of them could be solved with the help of online forums & it's been working smoothly
But the biggest challenge for me is to manage each of these stacks as a solo founder. Since my time & attention are limited, I'm only able to work on those frontend/backend/DB tasks which are absolutely necessary :)
I'm using unicorn platform, Pirsch Analytics for page view analytics, stripe for payments, sendgrid for emails but will soon be switching to my own product -> mailboat.io :)
What have been some of the biggest insights you've gained since starting your entrepreneurial journey?
The biggest takeaway for me as an entrepreneur is to hone & practice a lot of patience. While this sounds so simple, practically it's really hard.
We're living in a world of instant gratification where we're used to getting everything we want quickly. That affected my entrepreneurial journey too where I was getting stressed in the first month when there were no sales
I lost a lot of confidence & spent those time feeling low. But the fear of failure kept me going & I put myself together when approaching people about my product. Luckily I got my first paying customer in the second month which instilled a lot of confidence in me.
Ever since then I've always seen patience & tenacity as the highest virtues for entrepreneurs :)
Obviously Awesome by April Dunford was a recent read which I found insightful for the SaaS journey.
My all-time favorite books are Alamanac of Naval Ravikant & Skin in the Game
Indie Bites Podcast & Wannabe Entrepreneurs Podcasts are really great for entrepreneurs
I've currently started building mailboat.io after facing a problem when building Famewall. At that time, I found it quite difficult to send emails to my customers who were using the SaaS product - Famewall.
Mailboat is an email tool that makes it extremely easy to send email campaigns to customers using a Rich text editor & setup email automation
Mailboat.io is currently under development. Will soon be launching the Private Beta for the product in a month :)